Grant Associates’ 18 years of experience in event coordination make a difference. Marsha Grant and her professional staff of associates are recognized experts in the non-profit philanthropic community. Marsha brings years of experience and trusted corporate and celebrity relationships to help meet your organization’s objectives. Further, she has a highly respected reputation for her strategic insights, marketing and merchandising concepts, and creative and thematic direction.

We offer a complete range of event services for black-tie galas, dinners, premieres, luncheons, concerts, outdoor festivals, and fashion shows. Because of our reputation with prominent corporate, entertainment, sports and community leaders, we can provide distinguished honorees. We specialize in “profitable” non-profit events, and work as a team with your board of directors, planning committee and in-house staff. Grant Associates will make your event a memorable and financially successful celebration of your good work.



Master planning begins with setting objectives for your event in concert with your organization’s overall fund-raising and public awareness goals.

This step includes analysis of attendance, donor participation, and revenue-generating strategies.


We’ll create a complete creative platform for your event, from the overall theme to details such as award titles and cross-merchandising opportunities.

Our events stand out, create a buzz and call attention to your organization’s good work.


Every event depends on careful consideration of everything from press receptions and kick-off events to show production to post-event wrap-up.

We’ll coordinate with your in-house resources and volunteers for cost-effective task-sharing


  • Complete venue evaluation: analysis of site resources, menu selection, VIP and press reception, photography, security, accommodations, special needs

  • Pricing: tables, individuals, journal/table in-kind packaging, donor solicitations, support level merchandising

  • Honoree selections and solicitations

  • Invitations: design, copy, production, distribution; RSVPs and confirmations

  • Tribute journal design, content, and art direction

  • Silent/live auction, drawing prize database solicitations; auction catalog production; receipt, inventory and storage of certificates and tangibles

  • Vendor contract negotiations and confirmations: hosts, presenters, toasters, keynote speakers, entertainment, celebrity guests, orchestra

  • Celebrity, entertainer manager interface; special services, logistics

  • Show production: program, scripting, staging, sound, lighting, video, scripting, décor, signage, visual displays

  • Seating plan, table schematics, head table, dais organization

  • Liaise with public and media relations

  • Security coordination

  • Post event: reconciliation of income and expenses; inventory and return of unsold items; donor acknowledgment


Marsha is highly regarded for her keen understanding of what it takes to produce a profitable and meaningful charity event. With 18 years of hands-on experience, she has developed deep connections in the greater Los Angeles philanthropic community as well as trusted corporate and celebrity relationships. Marsha is driven by her passion to make a difference for worthy causes that benefit countless children and families, important research foundations, hospitals, institutions and agencies.
Yixel is a leader in her field who meets client needs and exceeds client goals. Her value is reflected through her dedication, excellent communication skills and attention to detail. Yixel’s ability to collaborate efficiently and effectively is reflected in our company’s growth; She developed her own methods to elevate the way we carry out each event. Prior to Grant Associates, Yixel served as an event coordinator for a nonprofit that hosted red carpet screenings of films submitted from all over the world.


“I’ve worked with numerous event planners over the years and Grant Associates has consistently been the most professional, collaborative and effective team in Los Angeles. Even under difficult circumstances, I’ve seen Grant Associates perform in exemplary fashion and achieve tremendous success.”

Mark Gold, UCLA Associate Vice Chancellor for Environment and Sustainability

“The Navy SEAL Foundation was referred to Grant Associates by a trusted friend so we had no doubt they would be able to meet our expectations. Not only did they plan, organize and execute one of the best events in Los Angeles, they were extremely responsive to our needs and our guests before, during and after the event. They are proven leaders and wonderful teammates.”

Robin R. King, Chief Executive Officer, Navy SEAL Foundation

“Grant Associates consists of nothing but extremely dedicated and passionate staff. We could never accomplish our events without the extraordinary expertise of Grant Associates. They are not only leaders in their field, but meet all the needs that are requested. They are a jewel to work with and allow us to expand our reach in the organization by connecting us to like-minded individuals.”

Bill and Kathy Magee, Founders, Operation Smile